Audience research

diverse image

How do reviews of TV shows with diverse casting compare to those without? 

beauty inclusivity movement

Tracking the beauty inclusivity movement over a decade

audience research

What are the advantages of audience research?

Sports betting

Understanding the language of sports betting

Functional health beverages

Do consumers prefer functional health beverages?

F1 car

Analyzing fan reactions to Netflix’s F1: Drive to Survive


Understanding global diversity trends and opinions

sport stadium

How to hyper target sports marketing strategies

Opinions on healthcare in America

Using text analytics to uncover opinions on healthcare in America