Rapidly decipher what’s being said in masses of unstructured text data
Analyze huge quantities of words in minutes
Quantify key themes and audience sentiment
Compare datasets to reveal unique audience traits
Stamp out bias from your qualitative research
Put numbers around your text data
Do I always have to be comparing datasets?
No! While many of our customers find it useful to segment their data into time or audience based datasets and compare them, it’s not required. You can still gain insight into the dominant topics, phrases, words and emotions in your dataset without creating comparisons.
How can I share insights with my stakeholders?
Insights can be exported directly into Powerpoint decks that can be shared with relevant stakeholders.
Can I define my own topics?
Yes! In addition to our library of hundreds of pre-defined topics, you can also define your own. For example, you might want to create a custom topic to capture references to a particular product or store location.
Does Relative Insight offer professional services support?
Yes, we offer varying levels of support to suit your needs. Relative Insight is designed to be a self-service software platform. We offer a host of guides and training sessions to help users manage their projects independently. For those who don’t have the time or need some additional help, we offer additional support as part of our research services packages.