Transform qualitative feedback into quantified customer insights in minutes

Unified customer experience analytics
Analyze all of your unstructured customer feedback data from surveys, reviews, customer service transcripts and social media conversations with a suite of customer insight tools and visualizations powered by our intelligent text mining engine.

Reveal the drivers of NPS, CSAT and CES
Segment and analyze open-ends generated from NPS, CSAT and CES surveys to understand what customers love (and hate) about interacting with your business and track how opinions are changing over time.

Understand customer sentiment and emotion
Unlock deeper emotional intelligence by moving beyond the oversimplified positive-neutral-negative approach offered by other sentiment analysis tools. With advanced emotional analysis, you’ll be able to easily differentiate between over 20 emotions.

Make customer-focused decisions
Equip yourself with authoritative, fact-based customer insights that tell the story about what customers think and feel about their experience with your brand and compel stakeholders to take action.
Customer insights data sources
NPS, CSAT & CES survey responses
First & third party customer reviews
Social media & forum discussions
Customer service transcripts
Customer insights FAQs
Can I analyze feedback from different sources as part of a single project?
Yes! Relative Insight’s suite of data management tools makes it easy to combine data from different sources and analyze it all together.
What are the most common approaches to analyzing customer feedback?
When unstructured feedback (open-ends) is associated with a rating or score, we see a lot of customers segmenting responses into positive and negative groups and comparing them to quickly pinpoint the drivers of (dis)satisfaction. Segmenting responses according to buyer personas or by geographic location is another common approach.