alcoholic drink

The perfect tipple: tracking alcohol trends through comparative text analysis

health and wellness

Marketing health and wellness: Understanding the differences between US and UK audiences

Analysing the language of mental health and wellness across channels

Are Americans and Brits ready for music festivals again?

Level up your social media analysis 

tokyo 2020 olympics

Tracking the discussion around the Tokyo 2020 Olympics

A space cowboy’s joyride? Comparing reactions to Blue Origin and Virgin Galactic’s space flights

Using language to track Netflix trend cycles

Euros Italy vs England

England vs Italy: Comparing the language of football fans