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Current affairs

A space cowboy’s joyride? Comparing reactions to Blue Origin and Virgin Galactic’s space flights

Audience research

How to analyze community spirit in people’s weight loss journeys

Competitor benchmarking

Customer loyalty insights in the fashion industry

Audience research

Analyzing consumer attitudes toward 3 inclusive, body-positive lingerie brands

Competitor benchmarking

Suncare research: Analyzing reviews of competing sunscreen brands

Audience research

The vaccine rivalry: Analyzing reported symptoms for each brand

Audience research

Understanding the language of plus size clothing

Audience research

Using forum analysis to gain audience insights

Customer insights

What can brands and marketeers learn from Amazon reviews?

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