supreme shop sign

How to build a cult brand

Canadian vs. American Thanksgiving: what’s the difference?

black friday trends

Tracking Black Friday consumer trends over time

How fashion TV trends impact purchasing behaviors

Social media brand analysis: Does your brand speak to gen Z?

Exploring Halloween insights for UK and US audiences


Analyzing US and UK audience reactions to No Time To Die

Using the language of reproductive rights of women to unite advocates

alcoholic drink

The perfect tipple: tracking alcohol trends through social media text analysis