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Competitor Analysis Tool

Generating competitor insights has never been easier.

Most marketers agree that competitor intelligence is important, but efficient competitor monitoring is easier said than done. 

Relative Insight’s competitor analysis software makes it easy to generate actionable insights from the words contained in:

  • Competitor reviews 
  • Social media conversations 
  • Brand messaging

Brands are using Relative Insight to identify and articulate points of differentiation, improve products and win deals. 

Book a discovery call to learn why our customers love text analytics.

Using Twitter audience insights to analyse US and UK fan reactions to the NBA Finals

The cynic or the dreamer? Using Twitter audience insights to analyse US and UK fan reactions to the NBA Finals

Brand perception monitoring: analyzing survey open-ends to learn how different genders view brand inclusivity

Understanding the train passenger experience through social media competitor monitoring

Romance or disruption? Understanding the train passenger experience through social media competitor monitoring

Relative Insight named in top-ten fastest growing tech firms at the Northern Tech Awards 2022

Relative Insight in the north’s top ten fastest-growing tech firms

BeReal social media comparison over time

Deriving audience insight from social conversations about BeReal

Relative Insight chairman David Pattison discusses his book award win

Interview with award-winning author and Relative Insight chairman David Pattison

Text analysis of audience reactions to Love Island fashion/Love Island clothing

From #ISIF to eBay: Analysing audience reactions to Love Island’s fashion partnership

Social listening text analysis: Wagatha Christie

Social insights into Wagatha Christie: when words go wrong